Galgo - Garras Dadas
"Garras Dadas" is the second single off of Galgo's third LP "Parte Chão".
I explored the concept that is proposed by "Parte Chão" and the band’s previous LP "Quebra Nuvens". The two “sister” albums work together to create an organic VS digital dichotomy explored sonically by the band.
I was responsible for the full production of the music video, from narrative, through 3d animation, to final edit.
CONCEPT
The overall plot of both albums is that our main character, the pink anthropomorphic greyhound, lives in a world that is his own, however, this world is suddenly endangered by the approach of an electronic/digital storm that would destroy and convert it.
This narrative is previously explored in the music video for “Bambaré”, but with “Garras Dadas” I wanted to explore the feeling proposed from the view of the more recent LP, and created a story where the character finds itself in this new destroyed and transformed world, confused and scared, unable to adapt and move on.
TECHNIQUE
Full 3D pipeline in Cinema4d.
3D Scanning with Meshroom.
Editing and post with After Effects and Premiere.
AR filter with Spark AR.
I took the chance to experiment with photogrammetry.
Initial tests with household objects had a very destroyed and messy look, due to poor photography material and lighting conditions. However, this look felt right at home with the music’s concept and story. After further testing to refine the look, I used this technique to create various objects and environments for the video.
A part of the deliverables was material for social media, which in this occasion also included an AR filter.
I created an Instagram filter where I adapted the the main character’s head and facial expressions to be controlled by the user’s own expressions.
Also, this music video was possibly the one I spent the most time within the sketchbook. Writing down parts of the narrative, sketching quick ideas for characters, making to-do lists, or even just getting emotional and treating it like a diary.
Tools
Cinema 4D, Photoshop, After Effects, Premiere Pro, Meshroom, Spark AR.
Inspiration and techniques
Life is Strange
The Amazing World of Gumball
good dog
Aaron Covrett @ NAB
Meshroom Software
Links (Galgo)
Facebook
Instagram
Spotify
Bandcamp
Awards/Screenings
Supertoon IAF, Šibenik, 2020 - Official Selection
